Case Studies

Crown & Paw is a fun-loving custom pet goods brand dedicated to helping pet owners express their love, adoration, and sometimes even their obsessiveness, with their beloved pets.

We curate authentic 19th century portraits and rare Renaissance era oil paintings and combine them with pets of all shapes and sizes.


The Task

To Scale Spend To A Full Service Growth Team At Common Thread Collective

To scale campaigns and manage them effectively. To learn how to deal with creative burn-out and when to spot it. To learn what to do when campaign performance begins to dip.


The Visuals


The Results

In May of 2019, just 3 months after joining ADmission, Crown & Paw was able to scale beyond the qualifying spend tier, while maintaining ad account performance above their target ROAS. 

In July 2019, after 3 months of consistent spend & scale, Crown & Paw moved up within the Common Thread Collective ecosystem, graduating from ADmission, and officially signing with a full service growth team!

We Are HAH is pioneering the idea that real is the new sexy with its sustainable collection of swimwear, lingerie and ready to wear.

HAH clothing is designed for the HAH woman -with a purpose, with a conscience, with a soul. The result is sexy made easy on you and mother earth.


The Assignment

$30,000 in Monthly Profit


The Strategy

1. Stabilize FB Roas to a 3.0-3.5, and continue to drive down CAC

2. Continued refinement of FB marketing funnels, campaign setup and audiences

3. Develop evergreen campaigns for prospecting

4. Separate funnels for 3 product categories - Swim, Lingerie & Apparel

5. Build campaigns to target high AOV/VIP customers

6. Grow brand awareness for Sustainability

7. Help building a strategy for a new product launch in Q4 as well as BFCM


The Visuals


The Results

We Are HAH exceeded their sales goals just six months after becoming an official ADMISSION member.

We Are HAH had their best month ever and top 4 best individual days ever….even beating Black Friday//Cyber Monday!

"I 100% attribute our success to the training and community from ADMISSION.” - Jennifer Sorg, Founder

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